Dare to make a difference.

"AirAsia chief, (Datuk Seri) Tony Fernandes, first bought a company for RM1 and took on all its debts. He was even seen lugging the passenger's luggage to the plane. He did crazy and unusual things and started the tagline ‘Now Everybody Can Fly'. That is business unusual," he explained.

"History is littered with great people who lived mundane life like everybody. However, they managed themselves and their businesses unusually, and stayed ahead of the pack. They did things that took them to the next level of unusuality."

"While it feels safer to be in a group, you will however never stand out. To be different and unusual, you must break away from the pack. After all, the only constant apart from death is change," he said.

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